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aws账号( Haulage eyes bigger market share



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Speaking with StarBizWeek, chief executive officer Loo Yong Hui says Swift has started building the foundation for the last-mile delivery service.

BEING in a highly-fragmented industry, logistics player Swift Haulage Bhd has no choice but to increase its scale and operational efficiency to stay competitive in the market.

The group, which is backed by the Retirement Fund Inc (Kwap), calls itself a “dominant player” in the container haulage segment.

However, it only controls a 6.5% market share in Malaysia. This shows the intense market fragmentation, as many players are eyeing for a piece of the same pie.

To capture the booming demand for logistics solutions, Swift is in the midst of expanding its warehouse capacity, increasing its fleet of trucks including the smaller sized ones and building its land bank.

It also aims to expand regionally, going into Indo-China, aside from strengthening its existing footprint in Malaysia and Thailand.

Currently, Swift’s operating model remains on a business-to-business (B2B) basis, but the group hopes to directly reach the end-consumers within the next two years.

Speaking with StarBizWeek, chief executive officer Loo Yong Hui says Swift has started building the foundation for the last-mile delivery service.

In 2020, the group began acquiring smaller sized trucks with the capacities of one, three and five tonnes. Currently, it has over 50 of such trucks. Swift aims to double the size in the next one year.

“Our venture into last-mile delivery will be different from other players. We don’t want to do (last-mile delivery) for e-commerce platforms like Shopee and Lazada but we will do it for our current customers.

“For example, if our customer Unilever wants to eventually send goods to end-consumers, we can do it for them because we are already handling their goods for imports and regional distribution to smaller stores,” Loo says.

Loo’s father, Loo Hooi Keat, took over loss-making Yinson Haulage Sdn Bhd from Yinson Holdings Bhd back in 2011 through his vehicle, Persada Bina Sdn Bhd. A year later, the company was renamed to Swift.

Hooi Keat is an old hand in the transport and haulage game. He was also once a board member of Transmile Bhd and ran Konsortium Perkapalan Bhd and Diperdana Holdings Bhd.

Currently, Hooi Keat is a major shareholder, president and CEO of stationery maker Pelikan International Corp Bhd.

In the past decade, Swift has gained market share through a series of acquisitions.

Among others, it acquired Delta Express, DKSH Transport Agencies and Crossland Logistics (Thailand) for the freight forwarding business, Tanjong Express for the container haulage service as well as Hypercold Logistics and Platinum Coldchain for cold-room storage business.


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